Square Plastic Bottles

Whether you’re dropping new merchandise on your e-commerce site or releasing a new cold brew that’s perfect for sending to counter-service restaurants or cafes, you have to focus on your product and your packaging simultaneously. Packaging is a chance to leave an impression on a new customer or convince a past buyer to return to your products. So, even though your packaging needs to be functional first and foremost, it also needs to say something about your company.

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